On January 28, a quiet email landed in inboxes across the spine world โand sent a ripple through operating rooms, innovation labs, and boardrooms alike. Paul Ziegler, Augmedics CEO, announced that the company many surgeons associated with the first true heads-up display for the spine would step away from the very market it helped define.
For a field that thrives on millimeters, this was a tectonic shift.
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