Bernie Haffey, a veteran executive and corporate leader, has joined the Board of Directors of Palm Beach Gardens, Florida-based Accelus Corporation. For over 20 years, Haffey has been CEO of his own firm, Haffey and Co., known for its High-Performance Management System (HPMS), which has transformed performance at more than 50 businesses and organizations.
Prior to launching Haffey & Co., Haffey was president and CEO of two venture-backed start-ups, Nexis Vision, Inc., and NDO Surgical, Inc., both of which achieved structured exits under his leadership. Additionally, he held positions as executive vice president and chief commercial officer at both Summit Technology, Inc., and IntraLase Corp. Under Haffey’s leadership, these companies achieved revenues exceeding $100 million and exits of $1 billion and $800 million, respectively.
Haffey serves on the Board of Directors of On Target Laboratories, Inc. and Medevise Consulting and previously served on the boards of WaveTec Vision, Inc., acquired by Alcon Labs, and Ocular Therapeutix, Inc. Haffey holds a B.A. from Colgate University and an M.B.A. from Cornell University.
Haffey joins Accelus at a particularly opportune time. Not only has the company recently hired a new CEO, but it also closed on new financing. Among the key products in Accelus’s portfolio are:
- Adaptive GeometryTM technology, used in its flagship product, the FlareHawk® Interbody Fusion System
- Toro®-L biplanar-expandable lateral implant
- LineSider® Spinal System, a posterior screw system that gives surgeons the ability to tailor their surgical construct to each patient’s pathology
- BioNest® allograft bone matrix, a 100% human allograft demineralized bone matrix designed for ease of flow for post-pack graft delivery into the surgical site.
Haffey, who will be bringing his HPMS system into Accelus, told OTW, “I believe that HPMS firmly lays the groundwork for cultivating a culture of excellence. This is achieved through the establishment of shared values and ensuring organizational alignment.”
“Our approach is distinctive because of our focus on the Vital Few, which sharpens Accelus’s ability to execute with excellence. This focus, when integrated with our Breakthrough Process, positions Accelus uniquely by executing through a management system that is deeply rooted in proven quality principles.”
“As I step into this role, my initial focus will be on acquiring a profound understanding of our technology, customers, markets, and competition. This foundational knowledge is crucial for me to effectively support and lead the company forward.”
